PT business reference
Personal Trainer Business
& Software Glossary
Plain-English definitions of the key terms personal trainers and coaches use when managing bookings, payments, clients, pricing, and retention.
Session Pack
A pre-purchased bundle of personal training sessions sold together, usually at a small discount compared to the single-session rate.
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Credit Pack
A digital version of a session pack where a client purchases credits upfront that are deducted automatically each time they book a session.
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Booking Link
A shareable URL that takes a client directly to a trainer's booking page to view available slots and book a session without any back-and-forth.
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Payment Link
A URL that takes a client to a payment page where they can pay for a session or pack online, without the trainer issuing a manual invoice.
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Cancellation Policy
The rules a personal trainer sets for how much notice a client must give to cancel a session and whether a refund or credit applies.
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No-Show Policy
Rules that define what happens when a client fails to attend a booked session without giving adequate advance notice.
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Client Retention
A personal trainer's ability to keep existing clients training consistently over time, rather than losing them after a short period.
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Online Booking
The process by which clients book personal training sessions through a digital system rather than by messaging or calling their trainer.
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